websites explained

static,  CMS,  e-commerce and mobile friendly?

Illustrations of mobile friendly websites in Pembrokeshire

your website should be about people,  not technology!

static or passive sites

This website,  like 95% of all others on the web,  is static.

Everything you see on the screen;  every word,  every image,  every fullstop,  space and comma is written into the fabric of the site.

This makes static websites faster and therefore cheaper to build,  easier to find via Search Engines,  and is usually the best solution for a business merely seeking to generate enquiries by providing 24/7 access to their products and services.

For most businesses,  a static site is probably best and,  if you need interactive elements such as a diary or user updatable blog & photo gallery,  you can always offer this functionality on external applications such as Facebook.

content managed sites

In the case of a CMS site,  at least some of its pages will be made up from layout templates,  with the text and images inserted via a series of forms,  allowing you to add and edit the content with little or no technical knowledge.

Whilst attractive in principle,  a CMS site is inherently more costly to develop and updating will demand an on-going time commitment on your part.   But,  if you need an on-line shop or catalogue with a constantly changing inventory,  then you must take the CMS path.

Because the technologies required are outside of my personal skill set,  I have formed a long term working partnership with Cloud Wales,  who are expert in bespoke CMS,  Wordpress & Mobile App development,  and the people I go to for their specialist knowledge.

Regardless of your technical requirements,  we can still keep your business in West Wales!

Cloud Wales developement in West Wales

responsive design

Just five years ago,  less than one in ten people accessed the internet using a mobile phone or tablet.   Today,  it's more than half.

The restricted screen size of mobile devices make traditionally constructed sites,  originally designed for much larger desktop or laptop monitors,  very difficult to use,  as you have probably already discovered.

Browsing such a fixed size website means constantly having to zoom in and out,  scroll sideways to read the text and activate touch screen links that have become way too small for human fingers!

However,  new technologies have been developed that allow the content of a website to respond instantly to the size of the screen on which it is being viewed,  rescaling itself automatically whilst still retaining the site's overall design integrity.

Every site I build is fully responsive & mobile friendly.

A footnote:   Google now significantly downgrades non-responsive sites in its search results.


This is a catch-all term that is applied to any website,  static or CMS,  that incorporates some form of payment system and so is able to carry out financial transactions.

By far the simplest solution is to use an independent provider such as PayPal.   Free to set up and easy to integrate,  PayPal allows your customers to use any major credit or debit card,  or credit from their own PayPal account.

Transaction charges are relatively high,  sometimes as much as 4% or 5%,  but there are no fixed fees and the integration cost is negligible.

The alternative is for you to secure a Merchant account with your own bank and use an external 'Gateway' such as Stripe or Sagepay to process your customer's card payments.

Although transaction fees may be half that of Paypal,  your bank will levy a monthly charge for the service and you can expect set-up costs upwards of £150,  depending on the chosen provider.